INBREC Events

“Transferring Corporate Priorities to Country-specific needs – Balancing Corporate Brand & Reputation Positioning with Business Needs“

“Strategic Branding in Mergers & Acquisitions of Deutsche Bahn“

"Latest results of university brand research"

"Employer Branding & Brands in the digital sector"

“Strategic Branding at Munich Re: Lessons Learned und current challenges as well as crisis communication ERGO”

"Co-Branding Partnerships – Experiences and Success Factors"

"Staging of services; Conception, Implementation and Monitoring - best practice first calss hotel business"

"Branding meets Finance - topical focus is the interface between Brand & Reputation and Accounting & Finance"

"The health care group Fresenius - Branding in a B2B-oriented group as well as Positioning and Patient Communication at the hospital brand HELIOS"

“Brand Architecture SRF – Conception & Implementation”