For details, please see agenda.

For details, please see agenda.

„Brand Germany“ and „Politicians, Parties and Regions as Brands“

"Hamburg Port - Industrial area or place of desire and wanderlust?" and "Hamburg Port - Examples of successful use of Industry 4.0/Internet of Things"

Main themes: The Role of Brand & Reputation Management in an international M&A expansion strategy Development path of Brand & Reputation management...

The Gerolsteiner Brand and its Reputation

"Global Brand Management in Multidivisional Companies" and "Digital Brand Management"

1. Africa and Turkey: How to navigate brand and reputation in giant emerging markets 2. Adopting the Brand Positioning to global business needs: –...

"The changing brand of energy supplier RWE"

After a generational change in the board – the global family company Freudenberg sets the course for the next decade. Which are the effects on...